

Bestseller
Led frontend from first customer conversation to production — bridging business needs and platform architecture.
Developing a scalable, extensible frontend architecture for a high-stakes startup environment within the Bestseller ecosystem, requiring rapid prototyping while maintaining enterprise-grade standards.

Translating customer needs into technical specs, extending the Blueprint platform in a best-practice-driven way. We prioritized modularity and type-safety to ensure the system could evolve without significant debt.

- Successful production launch on schedule
- Seamless integration with enterprise platform APIs
- Established long-term architectural standards for the project
Working at the intersection of presales and architecture taught me how to align technical decisions with business value early in the lifecycle.